As the co-founder of TrackBoss and the visionary behind its marketing strategy, Eric Gerold has a proven track record of building powerful, results-driven brands. With extensive experience in advertising and digital marketing, Eric has mastered the art of brand development, social media, SEO, and direct marketing. His expertise fuels TrackBoss’s rise as the first platform designed exclusively for track and field. Eric’s passion for innovation and his commitment to helping coaches succeed are at the heart of TrackBoss’s mission.